Toscanini's

directions

  • about
    • flavors
    • founders
    • team
    • purveyers
    • contact us
  • catering/cakes
    • wholesale
  • where to buy
  • breakfast
  • labs
    • crowd sourcing
    • classes
    • Gus, the conference
  • store

Do We Share a Cow?

Posted on September 28th, 2010, by Gus Rancatore in Uncategorized

Toscanini’s has been open since 1981.  Shortly after the store opened my brother Joe came from St. Louis to help launch the business.  After a year or two it became clear that working together jeopardized our relationship as brothers and he opened Rancatore’s in Belmont.  Rancatore’s opened a second successful store in Lexington Center and his busy first store on Belmont Street moved into Belmont Center.  We are located in Cambridge’s Central Square; perhaps we agree about the importance of location.  I met a woman who was surprised to hear that the owners of the two stores were related and probably without thinking she asked if we “shared a cow.”  We share many things but each store makes enough ice cream to employ  a herd of GMO cows, crazy fat on bovine growth hormone.  It was a cute question suggesting that perhaps we also had a vanilla cow and a chocolate cow.  Maybe even a Burnt Caramel cow.  When I recounted this to a friend she said her classmates at art school knew that we were brothers and had heard that we hated each other.  She laughed and said she didn’t think this was true.  Every Saturday we meet for a very noisy breakfast here in Central Square.  Our youngest sister cooks everything but the homemade cookies baked in South Boston by our oldest sister.  My father doing his best Burt Lancaster imitation from The Leopard, reigns over all factions.

We do avoid discussing ice cream recipes.  We will discuss the comparative popularity of flavors but not the specifics of recipes.  Not I think because either of us believes we possess any great secrets but because these disagreements about pounds of chocolate and cups of vanilla extract were the final precipitating disputes that convinced us to quit arguing about aspects of the ice cream business.  At times we have keys to each other’s stores.  A few people have worked at both companies.  Spome of the flavors are similar and a few names are identical.  Tomorrow my brother and my youngest sister and I  will travel to Patriot Stadium to attend a conference on “green” foodservice products.  The oldest sister will not come because she will be working at Harvard and thinking about cookies for the loud Saturday breakfast.

  • Post Comments »
  • Delicious
  • Digg this!
  • Stumbleupon

Leave a comment

Best of Boston

this just in...


Toscanini's
Winner of Boston magazine’s
2009 Best of Boston® Award
Best Ice Cream

Read more about
The Ultimate: Strawberry Ice Cream
Subscribe to our newsletter

tosci newsletter

Follow us on twitter

follow us on twitter

More updates...
view our photos

tosci's photos

Tommy visits Saigon SandwichHappy Christmas from the off center part of Central SquareThink Local Thank Localphotos that affect future employmentnational merit scholars make goodour highly trained staffgetting closerGreen tea & strawberry sorbet
facebook group

facebook group

Subscribe to my RSS feed

categories

  • Uncategorized (477)
Subscribe to the comments RSS feed

recent comments

    Recent Comments

    • Spicy Nutella Hot Chocolate « organicglory on flavors
    • Gus Rancatore on Flavors the sunny First Day of the Week De 12, 2011
    • George on Vicky Walz of BU Today profiles Central Square
    • Devi on We end the night and start Fr No 4 with these flavors
    • Donna Pinto on The Globe speaks for all of New England
Go to the top

© Toscanini's. All rights reserved. Built with love by Durjoy (ace) Bhattacharjya, CEO of Medical Records and Ken Rossi. photos ©mikki ansin.